Actual Seltzer — Australia · Can & packaging design

Australia · Can & packaging design

About the project

Less noise. More Actual. toosid designed the cans for Actual Vodka Seltzer, an Australian brand from Carlton & United Breweries, working with the team at VIRTUE. Clear typography and soft colour keep the packaging direct, distinctive and easy to recognise.

Selected work

Actual Seltzer — Australia · Can & packaging design, portfolio image 1
Actual Seltzer — Australia · Can & packaging design, portfolio image 1

The can, up close

Can design by toosid, in collaboration with the team at VIRTUE. A closer look at the typography, ingredient-led layout and colour across the range.

Actual Seltzer — The can, up close, image 1
Actual Seltzer — The can, up close, image 1
Actual Seltzer — The can, up close, image 2
Actual Seltzer — The can, up close, image 2
Actual Seltzer — The can, up close, image 3
Actual Seltzer — The can, up close, image 3
Actual Seltzer — The can, up close, image 4
Actual Seltzer — The can, up close, image 4
Actual Seltzer — The can, up close, image 5
Actual Seltzer — The can, up close, image 5

Out of the studio

The packaging in everyday settings, with the can design taking centre stage.

Actual Seltzer — Out of the studio, image 1
Actual Seltzer — Out of the studio, image 1
Actual Seltzer — Out of the studio, image 2
Actual Seltzer — Out of the studio, image 2
Actual Seltzer — Out of the studio, image 3
Actual Seltzer — Out of the studio, image 3
Actual Seltzer — Out of the studio, image 4
Actual Seltzer — Out of the studio, image 4

Explore more

Back to the design portfolio · Discuss a project with toosid